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Confessions of an Advertising Man

publication
Author: 
David Ogilvy
Website: 
http://www.amazon.com/Confessions-Advertising-Man-David-Ogilvy/dp/1904915019/ref=pd_bbs_sr_2?ie=UTF8&s=books&qid=1233909794&sr=8-2

(a review on Amazon.com) I first read "Confessions" in 1967 when I was a law student who had figured out he didn't want to be a lawyer. After reading it, I decided that I belonged on Madison Avenue... and that I HAD to work at Ogilvy & Mather. I somehow talked my way into a job there... as a mailboy... and by the time I left a decade and a half later, I was one of the agency's top creative people. I recently retired... after a 38-year career in advertising at five different agencies. "Confessions" remains the best guide ever about how to run an agency, and how to hire one. And David Ogilvy was, without a doubt, the best boss I ever had.

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